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Great Ideas from NEATO Users
Are you using our products in a way that others might find interesting? Tell us your story.
CD Becomes Interactive Teaching Tool for Professor
"One Man Orchestra" Self-Publishes his CD's
Daddy Goes to War - A Family Production
Artistic Passion
Tutorial: 26 Ways to Promote Your Music Group
CD Becomes Interactive Teaching Tool for Professor
Oskar Harmon, Assoc. Professor of Economics at the University of
Connecticut's Stamford Campus gives his students all the notes they will need for his
course on the first day of class. The notes for his course, Principles of Economics, are
on a CD that he produces himself. The CD becomes an important and handy reference for the
course and makes it possible for Dr. Harmon to include powerful study aides like active
spreadsheets tied to graphs and charts, multimedia presentations of topics, and links to
web sites. Students get a hands-on learning experience and all the material they need to
master the subject in a simple, easy to use form.
Professor Harmon uses a CD writer and Neato's labeling Kit to create his
CDs. The label of the latest edition includes pictures of the Great Seal of the United
States and the economists Adam Smith and John Maynard Keynes as a tribute to the
durability of the important economic principles of competition and public policy.
"The flexibility of CDs and the NEATO® labeling system allows me to do professional
quality in small volumes so I can continually improve content."
http://www.grandcentralmusic.com/mall/neato/images/uconn.jpg
"One Man Orchestra" Self-Publishes his
CD's
Robert Villwock, "Big Bob" R & R Productions Villnock, who
is known professionally as "Big Bob," has an unusual talent. Although he has no
formal music training, he can play any instrument he picks up. Bob displays his talent as
a "One-Man-Orchestra" on his CDs and tapes. He's a seven piece swing band on one
cut, a Dixieland quartet on the next and on the third serenades with himself, himself and
himself as a barber shop quartet.
But Bob's talents don't end there. Each piece is meticulously constructed by re-recording
each of his individual parts until the complete group is assembled. All of this was
impossible before loss-less digital recording. Bob records on a Roland 1680 16 track
digital workstation. Each track has 16 virtual tracks for recording multiple takes.
Occasionally he adds synthesized sound produced from his computer.
http://www.grandcentralmusic.com/mall/neato/bigbob.htm
Daddy Goes to War - A Family Production
At the age of 34, Harold Friedrich, husband and father of 2 children was
drafted into the US Navy at the beginning of World War II. The next few years were
difficult for Harold and his young family as they endured their separation. Harold was a
radar operator on a minesweeper that saw action in the Pacific at Guadalcanal, Iwo Jima,
Okinawa and, finally, Tokyo after Japan's surrender. The danger and tedium of war were no
match for how Harold missed his family. When Gem Razor Blades offered to record the voice
of servicemen on a record and send it to his family, Harold jumped at it.
Over fifty years later, Harold's grandson-in-law Dave Radisewitz,
re-published the long forgotten disk on CD in tribute to Harold. He improved the old
recording by digitally eliminating the skips and pops of the original. He included
Harold's favorite songs of the period and created CD packaging from reproductions of
original art important to Harold at that time: the CD bookcovers are old family photos,
the CD label makes the disk appear to be the 1944 disk; the CD's back cover is the
original mailing envelope of the recording. Together, these images and Harold's voice
re-create the family's wartime separation in a powerful, moving way. A treasured family
heirloom has been created.
http://www.grandcentralmusic.com/mall/neato/daddy.htm
Artistic Passion
Talent they have. It's recognition they seek.
Liz Garlathy and Dan Holtz are graphic designers whose passion in life is
to become song writers and performers. You can see their work and download samples from www.pastorfrank.com. We like their music and think
you will too. They are making progress with the powers in the music biz and are, perhaps,
on the verge of success. We wish them lots of luck.
http://www.grandcentralmusic.com/mall/neato/pastor.htm
26 Ways to Promote Your Music Group
a list compiled from interviews with successful bands, promoters and music executives
Create Great Music
Gotta have the goods! No sense promoting your music unless you are convinced it is the
very best you can do.
Develop Your Own Unique Sound
Practice
Practice until your Live Sound is very tight.
Create Great Looking Packaging
You have to look successful even if you are just starting out. You must grab the attention
of the Editor, Promoter, or Club owner before he hears your music. Thankfully, the NEATO
CD Labeling kit is available to help you cut thousands of dollars off the price of your
first package. This inexpensive Kit will have you creating a Professionally Packaged CD in
no time.
Be Enthusiastic About Your Band
Be your own best cheerleader. Your enthusiasm will be contagious!
Trademark Your Bands Name
Proper registration with the United States Patent & Trademark office is the only way
to guarantee your band exclusive rights to the use of your name. Call (703) 308-9000 for
Trademark assistance.
Hire a Great Sound Person
You need to have great sound to earn respect and get noticed.
Play A Gig in a" HOT" Music Store For FREE
This is a great way to get exposure and sell your CD.
Put Together As Many Consignment Deals As You Can
Most music stores want to promote local musicians and consignment agreements offer no risk
to Management.
Create A Counter-Top Display to Distribute to Music Stores
Offer this display FREE to stores, include in the design a band photo, any reviews, bio on
band members and leave an area to display copies of your professionally packaged CD.
Develop A Mailing List
Keep your fans informed about gig dates, and band happenings.
Rent A Bill Board to Promote your Bands Name
This is an inexpensive method of advertising and can be very effective if you locate a
sign positioned where daily traffic is heavy.
Invite Music Store Employees to your Local Performances
If the employees love your music they are likely to suggest it to Customers. This can help
you increase your consignment sales.
Send Out Press kits and NEATO Labeled CD's to Key Editors
Music magazine Editors have told us that professionally Packaged CD's get their attention.
Use e-mail to Promote Your Band
Send messages to music magazine Editors, Producers, Record Labels, and your Fans. List all
of your upcoming show dates!
Write Some Great Songs
Well written songs are crucial to your success, the goal here is to have people humming
your songs a week after they heard them.
Contact College Radio Stations for FREE Advertising Most stations
promote local acts, and if they like your music they will promote your local gigs for
FREE.
Design Your Own Web Page
Your Web Site is a great way to promote your music and gig dates. Get linked to web-based
music stores, and music sites.
Take Out An Ad in A local Music Paper To Promote Your Band
Underground Music Newspapers offer some of the cheapest ad rates with good circulation
numbers. They also love to help new bands get started.
Network With Other Local Bands
Seek out established bands and gather info on hot clubs, promoters, and music papers.
Maybe become an opening act for these bands.
Design a Catchy Bumper Sticker
Hand out stickers at concerts, festivals, and music stores.
Make Follow Up Phone calls to Everyone Who Was Sent Your Demo
Very few bands bother to follow up with Editors, when you do it will grab their attention.
Create Band Flyers to Promote Your Name and Show Dates
Hand out at Clubs, Music Stores, and if it is legal in your town plaster flyers
everywhere.
When You Are Ready, Work With A Trustworthy Promoter
Ask around and see who has a proven track record with local performers.
Volunteer to Play a Charity Fundraiser for FREE
This is a GREAT way to help out your community and get exposure.
Contact Theater Groups and offer to Write Music for Productions
This offers a way for your music to get heard.
Enjoy Playing Your Music
Nothing makes more of an impression than seeing a band perform who is well rehearsed and
enjoying playing their music.
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