FALL 1998 LabelMania Winner

Robert Villwock, "Big Bob" R & R Productions

CD Packaging & Audio Packaging

Villnock, who is known professionally as "Big Bob", has an unusual talent. Although he has no formal music training, he can play any instrument he picks up. Bob displays his talent as a "One-Man-Orchestra" on his CD's and tapes. He's a seven piece swing band on one cut, a Dixieland quartet on the next and on the third serenades himself, himself, and himself as a barbershop quartet.

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But Bob's talents don't end there. Each piece is meticulously constructed by re-recording each of his individual parts until the complete group is assembled. All of this was impossible before loss-less digital recording. Bob records on a Roland 1680 16 track digital workstation. Each track has 16 virtual tracks for recording multiple takes. Occasionally he adds synthesized sound produced from his computer. "This is heaven compared to the analog days", Bob adds
Bob prepares his CD and Audio Cassette packaging in Microsoft Publisher using NEATO's FREE templates. He prints the photo quality NEATO die-cut labels and inserts in full color on his HP 890C inkjet printer.
Bob's latest CD, "Big Bob's More Musical Magic" won the Fall 98 Label/Mania Competition. Bob says:
"This CD is the result of a lifetime project, much of it an uphill battle with technological limitations. Of course, almost every musician's dream (mine included) is to someday produce a recording that will sell millions of copies. but, the practical reality is usually a low volume, 'do it yourself' run (at least at first)"
"In the past, such low volume runs have been synonymous with inferior quality audio, media, and packaging, But, thanks to today's affordable technology, I was able to produce a high quality recording. Of course, I also wanted to 'release' my first CD with a really first class package, but, for the sort of thing I had in mind, the initial setup costs would have been prohibitive."

"Thanks to NEATO's very high quality, complete line of 'do it yourself' labels, tray liners, booklets, CD labeler kit, etc., I was able to produce a very attractive package not only for my CD but also for my cassette at an affordable price. Your product line is absolutely first-class and very easy to use. Thumbs up for NEATO!"

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